Working on building your tree service companies online presence will take time, and may seem overwhelming with everything that needs to get done. The key will be to plan out what it is you want to accomplish overall. Then decide what tasks you must do and tasks that can be delegated to others. You may find that crew members will gladly accept the role of certain jobs.
Maybe Joe who works on the grounds crew like taking pictures and shooting videos. He would be perfect for helping with video skills. Have your teen age kid do the editing and post it to YouTube.
Jane the secretary loves Facebook. She would be the perfect candidate to set up and manage your Facebook page.
And of course Roy yur saleguy loves to write! Have him do a blog post per week about what your company is doing, whats going on in the tree care industry, etc. It doesnt have to be a 10 page essay. Simply 500-700 words would be perfect.
Now if you are the company and do not have the resources or time for all this, then thats where hiring a professional may help. Read through my blog and learn what things to look for and to be doing. This way when you decide to hire a professional tree service marketing company, you will be informed.